Tag Archives: Purina

It’s a dog’s life

21.04.2015

We love our dogs. And they love us. Or at least they know how to fake it. When they look at us with those soulful eyes (and we look back), we’re flooded with oxytocin and bond like glue. In less skillful hands (paws?), the new Beneful dog food campaign could have been a mess of…

Comic relief as the campaign draws to a close

22.10.2012

Only 15 shopping days til the presidential election and it seems everyone (including the candidates) can’t wait for it to be over. But, this being America, all manner of commercial interests are getting into the act and using humor to make their pitch within the confines of a campaign. There’s Purina’s America’s Pet Debate that…

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