Monthly Archives: December 2013

Advertising stocking stuffers for end-of-year viewing

16.12.2013

Six last-minute creative and inspiring treats for every taste this holiday season. We especially enjoyed: Enough already with the fat talk. Special K takes a page from Dove and encourages women to stop the fat shaming and start celebrating their bodies (especially meaningful during this season of over-indulgence and New Year’s resolutions). North of the…

Amazon’s delivery by drone and other flights of creative fancy

02.12.2013

Jeff Bezos’s announcement on “60 Minutes” that Amazon is about to launch a drone delivery system for select merchandise has set the cyberworld buzzing. While “Prime Air” deliveries are unlikely to take off before 2015 (at the earliest), this improbable innovation is a perfect example of what branding and strategy firm, Lippincott (think Starbucks, Coca…

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